2015-05-22, kl. 16:37
“The campaign is aimed at providing information about sex and condom use in a fun and easy way. During the year, our ‘Sextants’ (also a pun in Swedish, ‘Sex Aunties’) will appear in different media channels, mostly online and, as in this case, in physical places such as an airport. Sexually transmitted diseases are found throughout the world, and many people abandon their ’social control’ when they go on holiday. The aim of our airport campaign is to promote safer sex by handing out free condoms to international passengers, both young and old, in the region, in various ways,” says Annica Nordstrand, Public Health Director for the Norrbotten County Council.
“As an airport, we want to use a bit of humour to remind passengers about and offer them a little added safety, before they fly off to their destination,” says Anna Kowal, marketing manager at Luleå Airport.
For more information about the Sextants campaign (in Swedish)