2012-03-25, kl. 10:57
Our new web sites are target market focused, which means that our eleven airport sites are primarily aimed at travellers, whilst our corporate site, www.swedavia.se, is aimed at other customers, partners and civil stakeholders of Swedavia.
The fundamental concept is for it to be simple to use and interact with our web sites. Service and mobility have been in focus during the development of our new sites.
‟We are taking a large and innovative step forward with our new web sites, which make us accessible to our customers in most situations, regardless of whether the customer uses a laptop, tablet or smartphone. Our focus has been placed on making the web site’s user friendly and relevant to our target markets as well as being commercially attractive. For us, it is important that we reach our travellers, partners and civil stakeholders, bearing in mind their different needs and customer situations in our fast-changing society. When we launch our new web sites today, we do it as One Swedavia, where all airports are interlinked, at the same time as we develop our business and customer satisfaction through even better service, new services and clearer added value through our digital channels,” says Michael Persson Gripkow, marketing director at Swedavia.
For questions or views about Swedavia’s new web sites, contact Digital Services on firstname.lastname@example.org.